Corporate Marketing

marketing corporativoIn ALTARGET we build brand images as a differential value and transfer this identity to institutional communication and external and internal public relations.


We are firmly dedicated to the creation of marketing strategies within the organization, focused on boosting contractor's loyalty and improving their productivity.


FOR THIS REASON, WE WORK IN TWO ASPECTS:


INSTITUTIONAL MARKETING

The implementation of a clear corporate identity involves a coherent intervention in all the aspects that define the singularity of the company

We design the corporate brand image, logo, anagrams and packaging

We design and produce corporate identity manuals

We design and carry out the communication plan with different media, patient associations and scientific societies

We design and carry out the institutional advertising planl

INTERNAL MARKETING

In alTARGET we know that one of the fundamental bases for attaining objectives is to have a well-formed and motivated sales network. Therefore:


We analyse the strengths and weaknesses of the sales network together with the client

We propose a specific plan of action for the purpose of enhancing the sales skills

 

We prepare a scientific and product training plan

We propose motivation and training actions

We organise internal events with the sales network, launching meetings, cycle meetings, team building and others according to needs

We supervise and control each proposed action