In ALTARGET we build brand images as a differential value and transfer this identity to institutional communication and external and internal public relations.
We are firmly dedicated to the creation of marketing strategies within the organization, focused on boosting contractor's loyalty and improving their productivity.
FOR THIS REASON, WE WORK IN TWO ASPECTS:
INSTITUTIONAL MARKETING
The implementation of a clear corporate identity involves a coherent intervention in all the aspects that define the singularity of the company
We design the corporate brand image, logo, anagrams and packaging
We design and produce corporate identity manuals
We design and carry out the communication plan with different media, patient associations and scientific societies
We design and carry out the institutional advertising planl
INTERNAL MARKETING
In alTARGET we know that one of the fundamental bases for attaining objectives is to have a well-formed and motivated sales network. Therefore:
We analyse the strengths and weaknesses of the sales network together with the client
We propose a specific plan of action for the purpose of enhancing the sales skills
We prepare a scientific and product training plan
We propose motivation and training actions
We organise internal events with the sales network, launching meetings, cycle meetings, team building and others according to needs
We supervise and control each proposed action
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